People
Stormy Haughton
After studying sportswear at Central St Martins and the London College of Fashion, Stormy has worked with Giles, Sibella and Anna Pretty as well as running his own label Isle3. He looks out for talented new designers and works with them through the design and supply chain management.
Asker Fawmy
Asker has 15 years experience in business partnering, financial leadership and project management roles. He is a CIMA qualified accountant with substantial experience in reorganising complex financial systems. Asker has in-depth knowledge of statutory accounts, taxation and corporate finance.
Sophie Dammann
Sophie has 20 years experience in the fashion industry having worked for Givenchy, Monsoon and Jenny Packham. She has managed design teams, large scale production and sales and marketing functions. She focuses on supply chain transformation, new business models and storytelling. She also advises and mentors various start-ups similarly focused on driving change, contributing to accelerator programmes including Farfetch's Dream Assembly, and in the past the likes of John Lewis’ JLAB.
Jasper Smith
Jasper is one of the UKs leading entrepreneurs and has invested in well over 200 start ups during a career spanning 35 years. Jasper has significant experience in scaling start ups and in bringing complex projects to life.
Fareea Minhas
Fareea has been a marketing and business development specialist for the last 5 years, working with The Hut Group and Feel Unique to help build brands in the cosmetic and fashion sectors. Fareea works with us to create brand partnerships and to develop new labels and products.
Saira Malik
A graduate of Fashion Marketing and Promotions from the University of the Arts in London, Saira manages brand relationships and works with the labels to create events, assist with marketing, photoshoots and PR.